Have you discussed this with them?
Do you want your children involved if you need care?
by Matthew DiGangi
Older Adults Opting to Age in Place, Summer 2022
Key Findings: How the Pandemic has Impacted Consumer Interest in LTC Protection, Spring 2022
Bridging Two Generations with One Conversation: Talking About LTC Protection, Winter 2022
Why are Financial Professionals Underestimating Consumer Interest in Planning for Long Term Care? Fall 2021
Test your own perceptions and knowledge about long term care protection.
Have a little fun while you’re at it.
Take the quiz
MassMutual has focused on protecting our policyowners, since our founding in 1851, so it is very important to us that we know what they are thinking and feeling. We recently commissioned two comprehensive research studies that offer insights into consumer and financial professional attitudes and expectations about extended care protection.
The research study materials will help you and your clients understand the long term care (LTC) marketplace, the consumer need, as well as prepare for LTC discussions with your clients.
This material provides additional education and insight into the long term care/extended care discussion. These pieces present methods that can help you begin the conversation with your clients about planning for the realities of living a long life.
CONSUMER INSIGHTS is a series brought to you from MassMutual Strategic Distributors (MMSD). This series of articles reflects on the mindset of the consumer as they face the possibility of extended care in their lifetime.
Article #1 - Engage and Educate Your Clients About Long Term Care
Client Version | Financial Professional Version
Article #2 - Misconceptions and Long Term Care
Client Version | Financial Professional Version
Article #3 - Barriers to Financial Security
Financial Professional Version
Article #4 - The Emotions Behind Long Term Care
Financial Professional Version
Article #5 - Americans Agree on the Need to Discuss Long Term Care
Financial Professional Version
Article #6 - Consumer Interest = Opportunity
Financial Professional Version
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FOR FINANCIAL PROFESSIONALS. NOT FOR USE WITH THE PUBLIC. Insurance products issued by Massachusetts Mutual Life Insurance Company (MassMutual) Springfield, MA 01111-0001. |
